The Godox F7-120Bi is a Bi-Colour Fresnel LED Light with high colour rendering ratings at a CRI of 96+, and a TLCI of 97+, variable colour temperatures between 3200 and 5600K, and flicker-free lighting. Featuring a Built-in 7” Fresnel Lens, the beam angle is adjustable anywhere between 15 to 60 degrees. The Godox F7-120Bi supports Bluetooth enabling it to be controlled via the Godox Light App, as well as support for the industry standard DMX512 control protocol, for larger productions. It is suitable for adding rim lighting to your subjects or creating a spotlight effect in settings such as small television studios, virtual studios, stage studios, campus TV stations, and more.

Before, commercial and industrial lighting was either fluorescent or what we called HID (high-intensity discharge), which was either mercury vapor or metal halide. You couldn’t control it. It was basically either off or on.

Adjustable Beam AnglesSince the Godox F7-120Bi features a built-in fresnel LED light lens, you can adjust the beam angle anywhere from 15° to 60°. This allows you to customise the beam angle of the light according to your needs. It also features four-leaf barn doors, enabling you to control the beam angle of light even further.

Impeccable Colour Rendering AbilityWith a CRI rating of 96+ and a TLCI rating of 97+, the F7-120D/Bi faithfully can reproduce colour and skin tones accurately in your scenes. The Godox F7-120Bi fresnel LED light meets the high colour accuracy standards required for film, TV, Broadcasting, and Theatrical Productions.

However, in a parallel beam, this divergence is minimal to the extent that the rays can virtually be treated as parallel for practical purposes and within ...

LED Dome lights from Baja Designs are waterproof and can be mounted virtually anywhere. feature an integrated switch that has a 180-degree optic.

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Bruce Summerville: “… a lot of customers lean on some of our people for technical expertise. That’s really what distinguishes us from most of our competition.” (Photo/Steve Babin)

Specifications: Model: A195K Mounting thread size: M42 x 1 Built in iris field diaphragm Adjustable center of iris field diaphragm Works with most of our ...

After getting fired from Westinghouse, we started the business in my basement. Shortly afterward, we found this building on Bob Wallace. We were electrical only and operated out of the back of the building. Five years later, we moved into the front of the building, which gave us space to start a lighting showroom.

It’s pretty capital intensive. If we were starting out today, it would be a struggle because it takes so much money to invest in inventory.

Because of the Employee Stock Ownership Plan, we went from $60 million to $160 million in revenue because we attracted a much better grade of people because they now have a stake in the success of the business.

DMX512 SupportThe Godox F7-120Bi fresnel light supports the industry-standard DMX512 protocol, allowing it to be connected to DMX consoles for multi-light control. This will enable you to control Brightness and colour temperature independently, or simultaneously using the DMX channels.

Variable Colour-TemperaturesThe Godox F7-120Bi features variable colour temperatures, ranging from 3200K to 5600K, allowing you to either match the colour temperature of the ambient lighting in your shooting environment or to add mood and ambience to your scenes; Warmer colour temperatures produce a more relaxed and inviting atmosphere, whereas the cooler colour temperatures are great for establishing professional and more serious settings. This makes the F7-120Bi fresnel LED light great for all filming situations.

Sitdown with Success is a feature of the Huntsville Business Journal on entrepreneurs and their keys to success. This month’s subject is Bruce Summerville of Inline Lighting and Electric Supply.

When I talk to people who own restaurants and hotels, I feel almost ashamed to say it, but our business has been up about 10 percent this year. It is hard to brag about that when so many people are struggling, but I think we are certainly fortunate to be in the area of the country where there’s so much going on in terms of construction. That has helped carry our business through the pandemic.

On-board ControlsTheGodox F7-120Bi Brightness, colour temperature, beam angle, and DMX address settings can be adjusted through buttons and knobs on the light body.

Bright and Even LightingWith its powerful COB LED chip, combined with a high-quality 7” Fresnel lens, the F7-120bi fresnel LED light produces an even, uniform spotlight effect with a feathered edge. Due to the way that Fresnel lenses have been designed, it reduces effectively power loss over distance, allowing them to achieve a brightness of up to 71,100 lux at 1 meter.

Every day, 10 hours a day, we’re trying to find material. It is a constant struggle. Everything that comes out of Mexico is a continuous problem. A lot of the Asian product is coming back, but anything coming out of the Americas is still a struggle.

My father was an electrical contractor in Georgia, so I grew up in the business. I was working as an electrician at an electrical supply house in Atlanta while going to school at Georgia Tech. When I came to Huntsville, I was only going to stay about six months and here I am over 30 years later.

Bruce Summerville started Inline Electric Supply in 1988 after he and three co-workers were fired from their jobs at a Westinghouse supply branch here in Huntsville for plotting to start their own business. Today, there are 13 locations in Alabama, one in Tennessee and one in Georgia.

Starting a new business is challenging no matter what, and it is the same for this industry. But I would say hiring the best people will help you be successful.

Spectroscopy light sources can be LEDs, arc-lamps with either xenon or mercury, laser diodes or tungsten halogen lamps. These different types of light sources ...

The Power of Daisy-ChainingFeaturing AC input and output ports, the Godox F7120Bi fresnel LED light allows you to daisy-chain up to 10 lights in series, reducing the need for messy and complex wiring and making cable management a hassle-free experience.

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Silent, Efficient CoolingFeaturing a fanless, all-metal body with multiple heat dissipation slits, the Godox F7-120Bi it quiet and efficient cooling. This ensures you can shoot for prolonged periods, without having to worry about overheating issues. This also results in a longer lifespan for the F7-120Bi fixture itself.

We have a lot of people who are very knowledgeable about our industry and about our product and quite honestly, a lot of customers lean on some of our people for technical expertise. That’s really what distinguishes us from most of our competition.

Our business model is Business-to-Business. We sell to installers, electrical contractors, and industrial plants. On the showroom side, we sell to builders or to homeowners building a home.

Prisms and colour ... If a beam of light of one colour is shone through a prism, the direction of the beam is changed by the prism. This is because the two faces ...

Oh yes. The advent of LED has completely changed the lighting industry, where seven years ago, it didn’t exist. On the residential side, it has migrated more slowly, but commercial, industrial, and outdoor lighting is radically different. It is 100 percent LED.

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Light-App SupportThe F7-120Bi fresnel LED light features a built-in Bluetooth module, which allows it to be controlled via the Godox Light App. This enables you to remotely control the brightness, and colour temperature of a single light or a group of lights independently, or simultaneously from a smartphone or tablet.