However, since being announced back in June of this year, we’ve been waiting for more details from Blackmagic Design as to what the price and eventual release date for the URSA Cine would be—plus what these Apple Immersive Video workflows might actually look like.

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Here’s everything you need to know about Blackmagic’s world’s first commercial camera system designed to capture Apple Immersive Video for the Apple Vision Pro.

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There are many ways to approach lighting your scenes with practicals, but hopefully, this video introduced you to some new techniques that you haven't tried before. What are some other ways you can put practicals to work in your films? Let us know down below.

Lighting is one of the most important cornerstones of filmmaking, but one of its aspects that might be relatively unknown to beginners is the use of practicals. No, I'm not talking about keys, fills, or any other type of off-camera lighting, but rather the lights that appear within the frame. In this video from Aputure, Ted Sim goes over some essential practical lighting techniques with cinematographer David C. Weldon Jr. in hopes of giving you not only a better understanding of what practicals are but also how they can be used to enhance your work. Check it out below:

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When you first start out, your purpose for adding practicals to your shot might be pretty simple—maybe you want your set to look more realistic or maybe you legit needed some additional lighting to properly expose your subject. Either way, those are both great reasons to use practicals, however, Weldon's insight might open your mind up to new, more advanced ways of working with practicals.

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Founded in 2021 and led by a team that includes Ben Rapoport—a neurosurgeon-engineer and former co-founder of Neuralink and led by CEO Michael Mager, Precision Neuroscience is dedicated to developing treatments for neurological disorders affecting millions of people worldwide. The company is providing a brain–computer interface designed to be minimally invasive, safely removable, and capable of processing large amounts of neural data.

The round was led by General Equity Holdings, with participation from firms including B Capital, Duquesne Family Office, the investment firm of Stanley F. Druckenmiller, and Steadview Capital, bringing the total amount to $155M.

That day is finally here. Let’s catch you up on what you need to know about the Blackmagic URSA Cine Immersive camera and its price, availability, and specs.

Apple Immersive Video is a truly remarkable 180-degree media format that leverages ultra-high-resolution immersive video and spatial audio to place viewers of the content in the center of whatever action you record for them.

As we covered when first announced at WWDC 2024, Blackmagic Design’s URSA Cine Immersive camera is set to be the world’s first camera system designed to specifically record immersive video to display on Apple’s Vision Pro.

The company intends to use the funds to expand its team, advance its clinical research efforts, and refine future versions of its AI-powered brain implant, which is designed to enable users with severe paralysis to operate digital devices, such as computers and smartphones, using only their thoughts. In coming years, this system has the potential to change what it means to be physically disabled, breaking down barriers to communication, employment, and independence.