"inflammable" isn't meant to be parsed as in-(flammable) as in "not able to set on fire" but rather (inflamm)-able as in, "able to be inflamed."

TED’s mission statement effectively communicates their core idea: that sharing ideas can change the world for the better. It’s a lofty goal, but it seems more achievable because of the way they break it down.

Once the electrodes hit their target, the Taser sends a pulse with about 50,000 volts and a few milliamps. On its standard setting, the pulse cycles for five seconds before shutting off. (The pulse continues for as long as you hold the trigger.) The five-second shock sends intense signals through the victim’s nervous system, which causes considerable pain and triggers a contraction in all his muscles. Temporary paralysis can set in, and most victims fall to the ground. Tasers can also be used like regular stun guns in what’s called “drive stun” mode. This causes more localized pain and less widespread muscle contraction.

A good mission statement fosters genuine connection with potential customers and employees, which in turn can lead to growth in reputation, brand loyalty, and overall profitability.

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Being a business owner means having to make all kinds of decisions constantly, both big and small. Your mission statement should act as a guide you can refer back to for all manner of business decisions, as well as a means of evaluating how your company performance is measuring up to the goals you set.

Howdo tasersworkdiagram

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They deliver a lot of volts, but very few amps. Stun guns shoot an electrical pulse that’s designed to go through clothing and skin and give someone a nasty shock. A very high voltage ensures that the pulse will reach its target, and the very low amperage keeps it from doing any lasting damage. It’s helpful to analogize these measures with water pressure: A high voltage is akin to water that’s flowing at high pressure, while a low amperage is like water that’s not flowing very quickly. The injury inflicted by an electric shock depends on the interaction between the “pressure” and “flow rate” of the electricity. (The area and duration of contact also make a difference.)

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In addition to helping guide business decisions, a mission statement can also serve to provide guidance and a sense of identity to employees.

Don’t include words just because they sound good. You may end up with a mission statement that sounds catchy, but serves no use as a guide for your company.

Why it works: Ben and Jerry’s is known for its delicious, ever-expanding variety of ice cream flavours. Its mission statement explains what they do in simple terms: make fantastic ice cream. This clearly indicates their commitment to a delicious, high-quality product. The unique use of parentheses to explain why they do this—”for its own sake”—keeps the tone light and fun, and cheekily affirms that ice cream, itself, is inherently reason enough (as if to say, who doesn’t like ice cream?)

Jan 31, 2024 — The department is launching a patrol officer body camera program using 'AXON Body 4' cameras and an equipment upgrade to 'Taser 10' tasers in early 2024.

Stun guns work by pressing a pair of electrodes against the victim in order to create an electric circuit. (Most use 9-volt batteries, or a handful of AAs.) Tasers differ from standard stun guns in that the electrodes are tethered to long, insulated wires and can be fired from the weapon with a burst of carbon dioxide. A standard stun gun or cattle prod can only be used at close range; Tasers can shoot someone from 20 feet away.

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According to some experts, many companies have mission statements that are too vague, unrealistic, or contain too much business jargon.

Bonus Explainer: How do lightning strikes compare to Taser blasts? Lightning kills its victims 10 percent to 20 percent of the time. The bolts send a much nastier shock—a few milliseconds at 300,000 volts and tens of thousands of amps—but only a small portion of their energy actually penetrates the skin. (The rest runs over the surface of the body, in what’s called lightning “flashover.”) Taser pulses, which have only the tiniest fraction of this amperage, deliver a more efficient shock to the victim via the electrodes. Even so, Taser shocks do little or no lasting damage. Lightning strikes often cause heart attacks, severe burns, and long-term neurological problems.

Etsy is the global marketplace for unique and creative goods. It’s home to a universe of special, extraordinary items, from unique handcrafted pieces to vintage treasures.

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A mission statement differs from a vision statement, although some companies may lump them together. While a mission statement focuses on the company’s fundamental purpose, a vision statement typically outlines where the company plans to be in the future and can provide more details on its strategy to get there.

In their mission statement, Disney makes a point of first emphasizing the power of storytelling before moving on to graciously acknowledge and bring attention to the brands, employees, and technology that sets them apart from the competition.

Some organizations write purpose statements in addition to mission statements. A purpose statement focuses on why a business came into existence in the first place. This may include mentioning a problem the business seeks to solve or a unique opportunity the business is leveraging. It can also be a bit longer and provide a brief summary of how the business came to be.

This article offers general information only, is current as of the date of publication, and is not intended as legal, financial or other professional advice. A professional advisor should be consulted regarding your specific situation. While the information presented is believed to be factual and current, its accuracy is not guaranteed and it should not be regarded as a complete analysis of the subjects discussed. All expressions of opinion reflect the judgment of the author(s) as of the date of publication and are subject to change. No endorsement of any third parties or their advice, opinions, information, products or services is expressly given or implied by RBC Ventures Inc. or its affiliates.

Why it works: Microsoft’s mission statement is clear, simple, and to the point: their products are made for people and businesses, and by using Microsoft’s suite of products, individual and corporate customers can reach their full potential.

Why it works: Nike provides an excellent example of how you can employ your brand’s tone of voice effectively even in something as brief as a mission statement. Here, their famous commitment to being innovators in the sports apparel space is clear. This mission statement communicates that one of their core “whys” is to inspire. The best part, though, is the cheeky and unexpected asterisk accompanied by the inclusive declaration that “if you have a body, you are an athlete.” This perfectly communicates that Nike is committed to empowering all people, regardless of body type or athletic ability, in an unexpected mission statement structure that is both memorable and on-brand.

“Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth’s most customer-centric company, Earth’s best employer, and Earth’s safest place to work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Amazon Studios, and The Climate Pledge are some of the things pioneered by Amazon.”

As a company, we strive to lead with our guiding principles and to help spread ideas of sustainability and responsibility whose impact can reach far beyond our own business.”

Etsy’s statement is unique since they choose to summarize their mission in three words, before going into detail about what their business offers the consumer and how they support their sellers, all while emphasizing the human touch.

howbaddoesataserhurt 1-10

Why it works: Tesla is a car manufacturer known for its pioneering electric vehicles. Tesla is certainly a car manufacturer with a mission, and even people who don’t know much about cars can associate the name with electric vehicles. Their mission statement reflects a commitment to reducing the world’s reliance on fossil fuels by speeding up a transition that is already underway. Notice that they don’t even mention cars in their mission statement, but rather allude to driving with the word “accelerate”. It’s great copy that is subtle and clearly demonstrates their vehicles are a means to a greener world.

In a time of increasing automation, it’s our mission to keep human connection at the heart of commerce. That’s why we built a place where creativity lives and thrives because it’s powered by people. We help our community of sellers turn their ideas into successful businesses. Our platform connects them with millions of buyers looking for an alternative – something special with a human touch, for those moments in life that deserve imagination.

Potential customers, employees, or investors may look at your mission statement when determining whether to work with you. A well-written mission statement can make all the difference.

“The Alzheimer’s Association leads the way to end Alzheimer’s and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.”

Writing a mission statement is a fundamental step for any business. A good mission statement effectively communicates to customers, investors, employees, and other businesses who you are, what you do, and why you do it. In this guide, we describe what a mission statement is, provide some mission statement examples to inspire you, and walk you through how to create a mission statement for your own business.

This mission statement concisely informs the audience of the type of products they provide, while tying into sweetgreen’s broader commitments to animal welfare and becoming carbon neutral.

A mission statement is a clear, succinct explanation of the purpose of a business. You already know exactly what your business does and why, but your mission statement needs to summarize all of that information into a single sentence or short paragraph.

Why it works: Since Sony makes such a wide range of electronics and technologies, from cameras and gaming consoles to robotics and AI, they keep it simple by focusing on one thread that runs through their enterprise: curiosity. Whether it’s curiosity about the world, art, music, technology, or entertainment, Sony conveys that their products will not only inspire their customers’ curiosity but also provide the means to fulfill it through innovative products, themselves the result of curiosity and ingenuity.

Your mission statement should be unique to your business, and what you include will depend on your particular focus and values. Typically, a mission statement includes a basic description of the company, its purpose, its goals, and can also cover how the business serves customers, employees, the community, and the world.

YouTube keeps their mission statement relatively simple, focusing on giving everyone a voice while providing access to all of the other voices around the world. They take it a step further by expressing the belief that sharing our stories and listening to others makes the world a better place.

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A great mission statement can be a valuable tool to keep your business on track, especially when setting goals or making big decisions, ensuring your efforts remain aligned with what you want your business to accomplish. The ability to maintain a clear vision for your business approach is a trait that distinguishes the most successful businesses.

Why it works: Ikea’s products have changed the way people furnish their homes by offering sleek, innovative solutions for every room at an affordable price. Their mission statement indicates their broad range of products with the phrase “better everyday life”. And “the many people” conveys their mission to serve as many people in the world as possible. The slightly awkward use of “the” in “for the many people” cheekily invokes their Swedish origins and their often idiosyncratic ads, typically delivered in a Swedish accent. This mission statement is uncomplicated, just like their products.

Why it works: This is a great example of a mission statement that reflects a commitment to both customers and employees. By stating that its mission is to “enrich the lives of everyone in Westjet’s world,” Westjet conveys its commitment to provide a satisfying work environment for employees, as well as a rewarding travel experience for customers. By using the word “world” instead of, say, community, it invokes the idea of travel and exploration, reminding us that “Westjet’s world” spans the globe. The second line offers proof their mission statement isn’t just empty words. Not only has the company won awards, they indicate gratitude to the reader for helping them with that achievement.

Why it works: Slack’s “why” is all about keeping things uncomplicated, and achieving more with ease. This mission statement shows that brevity can be very effective. It’s short even by mission statement standards, but it reflects the experience that Slack wants its users to have on the platform: simple, pleasant, and productive. The choice of the term “work life” instead of just “life reminds us that work is a major part of life, so we should aim to make it less stressful and complicated, something Slack achieves with their product. Finally, their stated aim to make work life “more pleasant”, evokes their generally positive outlook about work and their mission to make it even better.

“To ignite a universal passion for reading by creating books for everyone. We believe that books, and the stories and ideas they hold, have the unique capacity to connect us, change us, and carry us toward a better future for generations to come.”

The Alzheimer’s Association’s mission statement speaks to their future goal of eradicating Alzheimer’s and dementia, while succinctly stating the methods they use at present to achieve these goals.

Unless your company changes drastically, a business mission and mission statement usually don’t change too much over time.

This statement immediately expresses PayPal’s mission to revolutionize commerce around the world, going on to provide further context by mentioning what services they offer, emphasizing  keeping the experience simple and safe, and stating that these values guide their everyday operations.

Ownr Blog  > Ownrship 101  > Business Stages  > Managing Your Business  > Marketing  > How to Write an Effective Mission Statement for Your Business

The main purpose of a mission statement is to clearly express what your business is all about, including your company values. A unique, memorable mission statement can provide you with a competitive advantage by differentiating you from the competition.

Meta makes it clear right off the bat that they are all about empowering their customers, giving them the ability to connect with consistent innovation and development.

Amnesty International contends that Taser shocks may be implicated in the deaths of more than 150 people since 2001, and coroners have cited stun-gun shocks as a factor in more than 20 deaths over that period. Researchers who Tasered anesthetized pigs have found little permanent damage, and there’s  scant evidence that the shocks would be fatal for healthy adults. Victims who are intoxicated or have pre-existing heart conditions may be at greater risk. Repeated shocks from a Taser may also be more dangerous.

It’s good to be ambitious, but your mission statement should be realistic. If the mission statement sets a purpose and goals that are clearly unobtainable, it won’t be taken seriously.

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Independent investigators will look into last Tuesday’s incident on the UCLA campus, in which a student was subjected to five Taser shocks by the university police. (Here’s a video.) Meanwhile, Taser International Inc. has filed lawsuits in Ohio and Indiana against coroners who have cited “electrical pulse incapacitation” as a cause of death. How do these things work, anyway?

The manufacturer warns that Taser shocks may cause breathing problems, skin irritation, small puncture wounds, or minor burns, and that the violent muscle contractions can result in “athletic-type injuries.” Police officers are also instructed to “avoid weapon confusion”; i.e., don’t mistake your handgun for a stun gun.

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Now you know what it takes to craft an effective mission statement. Put these tips into practice and you’ll have a clear and concise statement that keeps your company on track.

Part of the challenge of mission statement writing is figuring out how to say everything you want while keeping it brief. Remember, you can include additional information elsewhere: many leading companies have sections on their websites that go into further detail than the initial mission statement.

Avoid writing a mission statement that’s generic or vague. One useful trick is to ask yourself if one of your competitors could use the exact same mission statement. This will help you focus on being more specific about your unique purpose, goals, and values.

If you’re looking to craft a vision statement, the Vision Statement module of Ownr’s free business plan generator, Blueprint contains examples to kickstart your imagination and help you build a compelling vision statement for your business.

Why it works: Google’s concise statement reveals an enormous mission: to catalogue all of the world’s information so that it can be accessed by anyone, anytime. This statement indicates Google’s commitment to democratizing access to information in an organized and easy-to-use manner.

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We believe that everyone deserves to have a voice, and that the world is a better place when we listen, share and build community through our stories.”

“We are revolutionizing commerce globally. With this mission as our North Star, we are aligned around one central vision: to make sending and receiving money, selling, and shopping simple, personalized, and secure. Our beliefs are the foundation for how we conduct business every day.”

To give you a better idea of exactly what mission statements involve, here are some mission statement examples from leading companies:

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“The mission of The Walt Disney Company is to entertain, inform and inspire people around the globe through the power of unparalleled storytelling, reflecting the iconic brands, creative minds and innovative technologies that make ours the world’s premier entertainment company.”

Why it works: Starbucks is more than a utilitarian coffee shop where you go to get your caffeine fix and leave. They “inspire and nurture the human spirit” by inviting customers to linger and relax in coffee shops outfitted with art and inspiring images and stories about their coffee growers – their “partners”. To create a sense of community and provide a personal touch they ask for customers’ names, making customers feel welcome “one person, one cup and one neighborhood at a time.” We get a strong sense of Starbucks’ “why” from this mission statement.

With their initial statement, Penguin Random House emphasizes that they serve everyone. They go on to explain how they believe that books can connect and change present and future generations. These values can be seen in their focus on equity, inclusion, and amplifying diverse voices.

Amazon opts for a lengthier mission statement that lists their business principles before expressing their desire to be not only the most customer-centric company, but also the best employer and safest place to work. They then list a number of innovations which may be recognizable to consumers, emphasizing their impressive market share.

This page discusses some examples that use the Isolate API to implement isolates. You should use isolates whenever your application is handling computations.