To understand the power of a good CTA, let’s use Hubspot as an example. They optimized the CTAs of 12 older posts and saw a 99% increase in the number of leads and an 87% increase in conversion rates.

When two companies merge, or one acquires another, a press release informs stakeholders and customers about the company’s upcoming changes.Â

When two organizations join forces, you can send a press release to explain why the partnership was formed and how it benefits both customer bases.Â

PR isn’t just about feeding a news cycle. The traditional, drab press release that was written by an intern to score a quick backlink from a highly-rated site won’t cut it anymore.Â

To work properly, a respirator must be fitted according to the manufacturer’s instructions and form a tight seal around the mouth and nose. Instructions may be on the label or the manufacturer’s or supplier’s website.

A rebranding press release eliminates confusion amongst users when you make significant changes to your website, product, logo, or name.Â

For small businesses and startups, press releases provide immediate brand exposure from an established publication with a large reader base.Â

P2mask Woolworths

A surgical mask is more loose-fitting and is intended to be used in medical environments to protect others, not the wearer, from saliva and respiratory fluids. Unlike a P2 Respirator, a surgical mask has no seal around the face and so airborne particles can enter from loose gaps.

Don’t send a mass email to every journalist and editor. Instead, contact specific editors within your industry and send them personalized messages. It’s also a great idea to give editors an exclusive scoop to increase your chances of getting published.

Images – Use images to support company announcements, product launches, or awards. Images for press releases need to be at least 300 dpi. Small images may appear blurry and stretched.Â

Take time to correctly select a size and style (e.g. rigid or foldable; with or without exhalation valve) of mask that is suitable for you and the level of protection you need. Each time you put on a respirator it should be fit checked.

A boilerplate is essentially an “about us” section for the company. It is a brief paragraph (100 words or less) that focuses on the company’s history and what it does. The boilerplate is often separated from the main press release copy using a separate header.

Not all disposable respirators, give the same protection. When you buy one, make sure it has the Standards Australia logo. This logo means it's been tested and is effective according to the Australian and New Zealand Standard on respiratory protective devices (AS/NZS 1716).

Streamline your press release templates with a knowledge base platform like Guru. It’s easy to organize your pitches by type of press release, those ready for publication, and pitches that didn’t get accepted. A central platform like Guru ensures your messaging is at every public-facing teammate’s fingertips so that every call, email, and conversation is on-point without wasting time in video calls.

The headline or title is arguably the most crucial part of a press release.  On average, 8 out of 10 people read the headline, but only 2 out of 10 will read the rest of the copy. The goal of the headline is to convince readers to read the introduction.

Writing your first press release might seem like a daunting task if you don’t know where to start. Write in the way your audience speaks. Make sure your content doesn’t exceed 250-500 words. Use a distribution service to get the most publicity for your press release.

Also, use social media to leverage media coverage. Share published stories on your social media platforms, and encourage users to engage with your content through comments, likes, and shares. For example, you might boost your social post on Facebook with the headline, “San Francisco Chronicle Covers New Software Release for Service Teams.”

The best product or customer service won’t stop a few people from saying bad things about your brand. How you deal with negative reviews is what matters.

In the middle, you can include secondary details like quotes. At the bottom, additional information like the boilerplate copy and whom to contact with more questions.

Most press releases are drab and boring. It’s written in a monotonous tone that puts the reader to sleep faster than a lullaby. An engaging press release is fun to read. It takes the reader from the captivating headline through each line of text to the final action in the CTA.

A press release is an official statement that your organization uses to make an announcement for public release. The news could be an award, an upcoming event, hiring a new CEO, or anything your organization deems newsworthy.

There’s a reason most marketers love numbers in their content. Numbers resonate with audiences. They are a great way to add credibility to your claims and build interest.Â

A product update press release aims to inform your existing audience about new changes to a product. The target audience is your customers, not potential clients.Â

The Associated Press style guidelines, known as the AP style, is the most commonly used style guide for writing press releases.Â

Done right, a press release becomes a pivotal part of your public relations strategy. It’s a great way to stay top of mind with your audience, build relationships with journalists, promote your business offerings, and grow your brand authority.

Write the date, state, and city in the first line of the press release. Your dateline should state the date the press release will be published, not the date you wrote it.

Add the contact details of the employee in charge of distributing the press release. Include their name, phone number, and email address.Â

You can send your press release through a distribution or wire service such as Newswire or Cision. The best results often come with a high initial price tag. Consider, for example, Berkshire Hathaway’s Business Wire, which costs $400+ for each release with a 400-word limit (more if you want to add word count, images, video, or social media signals). Yet, these tried and true distribution services can help you land coverage in major publications like the Wall Street Journal.

CTAs are equally important for press releases. Your press release may not generate leads or sales without the right CTA.Â

Press releases with visuals get three times more views than those without. For visual elements to be effective, they must be high-quality and relevant to the content.Â

There are similar respiratory protective standards around the world. Here are some equivalents to the P2 respirator in various countries:

Black N95 maskAustralia

Use supporting quotes to humanize your press release. Include a quote from the head of the department where the news is originating from to explain why the news is important. Use quotes from partners and customers to add credibility to your announcement.

Most press releases are drab and boring. It’s written in a monotonous tone that puts the reader to sleep faster than a lullaby. An engaging press release is fun to read. It takes the reader from the captivating headline through each line of text to the final action in the CTA.

Feb 16, 2023 — Then press down on the battery so that the top part of it comes away from the inside of the compartment. This will give you room to pull the ...

The term "N95" specifically refers to the NIOSH (National Institute for Occupational Safety and Health) certification standard in the United States. However, many generic disposable respirators bought from overseas markets and labelled as N95 may not have been properly tested according to NIOSH.  In Australia, it is best to select and purchase a P2 respirator with Standards Australia mark to be sure the product is a genuine certified and tested product.

It is important that you select the correct product for the level of protection that you need. There are two different levels of protection available, Class P1 or P2.

In this article, we’ll show you how to write a press release that gets picked up by journalists as well as best practices to adhere to when you’re making your pitch.

You have to share relevant information at the right time, through the right channels, and do it in a way that your audience wants to consume.

Guru GPT integrates your company's internal knowledge with ChatGPT, making it easy to access and use information from Guru and connected apps.

The introduction summarizes the main purpose of the press release. It should be direct and compelling since it’s likely the first thing a time-strapped journalist will read.

Show don’t tell. This is the number one rule of writing an engaging story. There’s no better way to help your reader visualize the story than with multimedia.Â

To understand the power of a good CTA, let’s use Hubspot as an example. They optimized the CTAs of 12 older posts and saw a 99% increase in the number of leads and an 87% increase in conversion rates.

Your press release must be concise and stick to the facts. While the tone is formal, you can use images, statistics, numbers, and quotes to keep readers engaged.

Reporters don’t have time to sift through fluffy background information to find the facts. Keep your press release short and sweet. Typically, your press release should be around 250 words but no longer than 500 words.

Apart from using a wire service for distribution, you can have a dedicated media section on your website to share news and other press releases. Sharing press releases on your website makes it easy for your readers to stay updated on the latest events in your organization.

Press releases with visuals get three times more views than those without. For visual elements to be effective, they must be high-quality and relevant to the content.Â

According to a Muck Rack survey, 48% of journalists receive between 1-5 pitches a day and 13% receive over 20 pitches a day.  Public relations is getting harder. Journalists are overwhelmed with pitches and only the best will make it to the top of the pile.

You can push negative news down in search results with positive news about your brand. It’s even more effective when you use distribution platforms to get more eyes on your content.

An in-depth study of the top 700+ articles on Medium in 2020 showed that numbers were the second-most popular additions to headlines.

Numbers are an excellent visualization tool. For example, if your press release is about a charitable achievement, adding the amount donated or the number of people that benefited from the initiative helps readers understand how much you have truly helped the cause.

The best product or customer service won’t stop a few people from saying bad things about your brand. How you deal with negative reviews is what matters.

Timing has an impact on the success of your press release. According to Shift, the best time to send out a press release is early on a Tuesday so it reaches publications before they assign stories to reporters.

In 2019, 60.74% of 37,748 analyzed press releases were sent using a wire service. A wire service ensures that every major outlet shares your news. Most wire services can share your news with over 30,000-100,000 journalists and bloggers in hundreds of countries.Â

Because of the tight seal and high filtration, breathing through a P2 mask takes more effort, especially when you are doing hard physical activity.

A call-to-action (CTA) encourages readers to take action. Here, action could be visiting a landing page on your website.

Images – Use images to support company announcements, product launches, or awards. Images for press releases need to be at least 300 dpi. Small images may appear blurry and stretched.Â

According to a Muck Rack survey, 48% of journalists receive between 1-5 pitches a day and 13% receive over 20 pitches a day.  Public relations is getting harder. Journalists are overwhelmed with pitches and only the best will make it to the top of the pile.

It couldn’t be further from the truth. When you consider the goals that a press release achieves such as media coverage, referral traffic, building a reputation, and controlling a crisis, you can clearly see the importance of SEO.

A P2 disposable face respirator, also called face mask can be worn for protection against health hazards from the environment, working around the home or hobbies.

A press release is a vital part of your event marketing strategy. The goals are to attract media attention, raise public interest, and sell as many tickets as possible.

A new hire press release informs customers and investors about changes in leadership positions, typically high-level executives.Â

Add the contact details of the employee in charge of distributing the press release. Include their name, phone number, and email address.Â

Done right, a press release becomes a pivotal part of your public relations strategy. With journalists often receiving over 20 pitches a day, yours needs to stand out. Here's how we craft ours to get covered.

For small businesses and startups, press releases provide immediate brand exposure from an established publication with a large reader base.Â

The Associated Press style guidelines, known as the AP style, is the most commonly used style guide for writing press releases.Â

Authority is especially crucial for small and medium-sized businesses since it can help you grow your customer base and build a brand identity.

Use a new product press release to generate interest ahead of a product launch. More than just features, the press release should highlight the benefits and unique functions that set the product apart from competitors. Distribute the press release a few days ahead to give journalists sufficient time to write a story.

P2/N95 mask

Apart from writing style and grammar, your headline needs to focus on a newsworthy angle or perspective. Why does your press release deserve to be published ahead of hundreds of others? What makes it interesting or unique?

Spotify Investors · Shareholder Deck · Financial Statements · Earnings Webcast · Prepared Remarks (opens in new window)View ...

Honeywell FULL FACE RESPIRATOR MEDIUM/LARGE. Item number: M742933W. Full description. $162.00 Excl. Tax. Freight charges apply.

DANGER Keep Out Hazard Area Sign ... Warn people of present or potential chemical hazards throughout your facility. Signs are available in a wide variety of ...

If you feel dizzy, faint or out of breath while wearing a respirator, move out of the hazardous area into clean air and remove the respirator.

There’s a reason most marketers love numbers in their content. Numbers resonate with audiences. They are a great way to add credibility to your claims and build interest.Â

Use supporting quotes to humanize your press release. Include a quote from the head of the department where the news is originating from to explain why the news is important. Use quotes from partners and customers to add credibility to your announcement.

Think of press releases as free advertising. When it’s picked up by a journalist working at a large media outlet, they’re helping you spread the word about your company at no cost.Â

Streamline your press release templates with a knowledge base platform like Guru. It’s easy to organize your pitches by type of press release, those ready for publication, and pitches that didn’t get accepted. A central platform like Guru ensures your messaging is at every public-facing teammate’s fingertips so that every call, email, and conversation is on-point without wasting time in video calls.

Your press release is indexed by Google and other search engines. This means your website will likely show up in search results when users search a keyword related to the topic of the press release. You also get valuable backlinks that help you rank higher for the primary keyword as well as referral traffic back to your website.

Authority is especially crucial for small and medium-sized businesses since it can help you grow your customer base and build a brand identity.

Think of press releases as free advertising. When it’s picked up by a journalist working at a large media outlet, they’re helping you spread the word about your company at no cost.Â

A rebranding press release eliminates confusion amongst users when you make significant changes to your website, product, logo, or name.Â

You can send your press release through a distribution or wire service such as Newswire or Cision. The best results often come with a high initial price tag. Consider, for example, Berkshire Hathaway’s Business Wire, which costs $400+ for each release with a 400-word limit (more if you want to add word count, images, video, or social media signals). Yet, these tried and true distribution services can help you land coverage in major publications like the Wall Street Journal.

Writing your first press release might seem like a daunting task if you don’t know where to start. Write in the way your audience speaks. Make sure your content doesn’t exceed 250-500 words. Use a distribution service to get the most publicity for your press release.

P2 masks are sold at hardware, workwear and industrial supply stores. You might consider having a supply ready in the home for any renovation work, in case of an emergency or attending health care facilities to help prevent the spread of airborne viruses.

Many PR experts often forget to include their email addresses when sending a press release pitch. In 2019, only 56% of press releases contained contact information.

Your PR campaign starts with finding ways to co-promote in order to amplify your reach. If you have a potential partner that could benefit from free advertising, consider cross-promotion as a way to improve your reach and credibility. You might look to those with whom you already partner, or start building partnerships with brands that add value for yours without competition.Â

Your press release is indexed by Google and other search engines. This means your website will likely show up in search results when users search a keyword related to the topic of the press release. You also get valuable backlinks that help you rank higher for the primary keyword as well as referral traffic back to your website.

Fit checks are needed to make sure that there are no gaps in the seal around the edges of the respirator and your nose and face.

Apart from making your products or services more desirable to prospects, they capture the attention of investors who could become future sponsors that fuel your business growth.

With press releases, you build trust and authority on different fronts. You’re giving potential customers a reason to visit your website and learn more about what you offer.

In the middle, you can include secondary details like quotes. At the bottom, additional information like the boilerplate copy and whom to contact with more questions.

An in-depth study of the top 700+ articles on Medium in 2020 showed that numbers were the second-most popular additions to headlines.

Your press release must be concise and stick to the facts. While the tone is formal, you can use images, statistics, numbers, and quotes to keep readers engaged.

Don’t send a mass email to every journalist and editor. Instead, contact specific editors within your industry and send them personalized messages. It’s also a great idea to give editors an exclusive scoop to increase your chances of getting published.

Use a new product press release to generate interest ahead of a product launch. More than just features, the press release should highlight the benefits and unique functions that set the product apart from competitors. Distribute the press release a few days ahead to give journalists sufficient time to write a story.

Your lead paragraph, or lede, contains the most vital information you want to communicate. It answers the 5 Ws of who, what, when, where, and why. Readers should get all the relevant information in the lead paragraph.

Also, use social media to leverage media coverage. Share published stories on your social media platforms, and encourage users to engage with your content through comments, likes, and shares. For example, you might boost your social post on Facebook with the headline, “San Francisco Chronicle Covers New Software Release for Service Teams.”

Apart from making your products or services more desirable to prospects, they capture the attention of investors who could become future sponsors that fuel your business growth.

CTAs are equally important for press releases. Your press release may not generate leads or sales without the right CTA.Â

A new hire press release informs customers and investors about changes in leadership positions, typically high-level executives.Â

A press release is a vital part of your event marketing strategy. The goals are to attract media attention, raise public interest, and sell as many tickets as possible.

Write the date, state, and city in the first line of the press release. Your dateline should state the date the press release will be published, not the date you wrote it.

P2Mask Chemist Warehouse

With press releases, you build trust and authority on different fronts. You’re giving potential customers a reason to visit your website and learn more about what you offer.

Your PR campaign starts with finding ways to co-promote in order to amplify your reach. If you have a potential partner that could benefit from free advertising, consider cross-promotion as a way to improve your reach and credibility. You might look to those with whom you already partner, or start building partnerships with brands that add value for yours without competition.Â

A press release is an official statement that your organization uses to make an announcement for public release. The news could be an award, an upcoming event, hiring a new CEO, or anything your organization deems newsworthy.

Recent Grants · FY24 Operation Stonegarden Grant. $81M to secure United States' borders. · FY24 State Homeland Security Grant. $374M to prevent, prepare for, ...

AMDP2 masks

Note: People with beards should shave before using a mask as a good seal between the mask and the wearer’s face cannot be guaranteed if they have facial hair.

The headline or title is arguably the most crucial part of a press release.  On average, 8 out of 10 people read the headline, but only 2 out of 10 will read the rest of the copy. The goal of the headline is to convince readers to read the introduction.

Done right, a press release becomes a pivotal part of your public relations strategy. It’s a great way to stay top of mind with your audience, build relationships with journalists, promote your business offerings, and grow your brand authority.

Many PR experts often forget to include their email addresses when sending a press release pitch. In 2019, only 56% of press releases contained contact information.

Press releases aren’t always self-promotional. An excellent PR campaign offers the opportunity to brand as an industry authority. You share unique insight that positions you as a thought leader. With time, your brand can develop credibility as you build awareness and trust with your target audience.

Many people assume that because links on a press release are no-follow, there’s no SEO value. For such people, link juice is the only metric to capture.Â

Timing has an impact on the success of your press release. According to Shift, the best time to send out a press release is early on a Tuesday so it reaches publications before they assign stories to reporters.

The introduction summarizes the main purpose of the press release. It should be direct and compelling since it’s likely the first thing a time-strapped journalist will read.

When two companies merge, or one acquires another, a press release informs stakeholders and customers about the company’s upcoming changes.Â

If working in very dusty, dirty, wet or hot conditions respirators will need to be changed more often, even multiple times per day, depending on the level of physical activity and moisture build-up.

A product update press release aims to inform your existing audience about new changes to a product. The target audience is your customers, not potential clients.Â

This publication is provided for education and information purposes only. It is not a substitute for professional advice. Information about a service, product or treatment does not imply endorsement and is not intended to replace professional advice. Readers should note that over time currency and completeness of the information may change. All users should seek advice from a qualified professional for answers to their questions.

Eligible Red Energy customers can receive a solar feed-in tariff (FiT) on any of our electricity plans. We have feed in rates currently offered by Red in ...

You can push negative news down in search results with positive news about your brand. It’s even more effective when you use distribution platforms to get more eyes on your content.

Numbers are an excellent visualization tool. For example, if your press release is about a charitable achievement, adding the amount donated or the number of people that benefited from the initiative helps readers understand how much you have truly helped the cause.

Apart from writing style and grammar, your headline needs to focus on a newsworthy angle or perspective. Why does your press release deserve to be published ahead of hundreds of others? What makes it interesting or unique?

Your lead paragraph, or lede, contains the most vital information you want to communicate. It answers the 5 Ws of who, what, when, where, and why. Readers should get all the relevant information in the lead paragraph.

Since most press releases are published at the top of the hour, avoid sending yours at that time. Send your press release a few minutes after the hour. For instance, instead of sending your press release in at 9 am, you’d send it in at 9:10 am

Please Note: Dimensions include steel-frame pallet \n \n Inner Container ... Australian trusted Trader A family owned Australian business ISO logo. © 2024 ...

When your company wins an award, you can distribute a press release to cement your position as an industry leader. Awards and accolades are excellent for gaining publicity and increasing customer trust.Â

It does this by firing two probes which each pull a wire. The probes are intended to embed into a subject's skin. A charge of 50,000 volts ...

When your company wins an award, you can distribute a press release to cement your position as an industry leader. Awards and accolades are excellent for gaining publicity and increasing customer trust.Â

When you admit to mistakes such as data breaches, product recalls, or safety concerns beforehand, it allows you to control the narrative instead of letting competitors do it for you. It also shows that you care about the consumer experience with your brand.Â

The SEO benefit isn’t just search ranking. You enjoy brand recognition, increased visibility, social media engagement, and citations.

It couldn’t be further from the truth. When you consider the goals that a press release achieves such as media coverage, referral traffic, building a reputation, and controlling a crisis, you can clearly see the importance of SEO.

You have to share relevant information at the right time, through the right channels, and do it in a way that your audience wants to consume.

Show don’t tell. This is the number one rule of writing an engaging story. There’s no better way to help your reader visualize the story than with multimedia.Â

P2 Masksbunnings

When you admit to mistakes such as data breaches, product recalls, or safety concerns beforehand, it allows you to control the narrative instead of letting competitors do it for you. It also shows that you care about the consumer experience with your brand.Â

Press releases are a crucial aspect of a public relations strategy. A steady flow of information from your company (especially positive news) helps you stay relevant and attract potential customers.

The ability to protect against water droplets and respiratory aerosols means a P2 disposable respirator/face mask can be used to protect from airborne respiratory viruses like Covid.  For more information on use of masks in infection control see Face masks (healthywa.wa.gov.au)

The SEO benefit isn’t just search ranking. You enjoy brand recognition, increased visibility, social media engagement, and citations.

ColouredP2 masks Australia

Since most press releases are published at the top of the hour, avoid sending yours at that time. Send your press release a few minutes after the hour. For instance, instead of sending your press release in at 9 am, you’d send it in at 9:10 am

Apart from using a wire service for distribution, you can have a dedicated media section on your website to share news and other press releases. Sharing press releases on your website makes it easy for your readers to stay updated on the latest events in your organization.

PR isn’t just about feeding a news cycle. The traditional, drab press release that was written by an intern to score a quick backlink from a highly-rated site won’t cut it anymore.Â

N95masks Australia

Many people assume that because links on a press release are no-follow, there’s no SEO value. For such people, link juice is the only metric to capture.Â

In this article, we’ll show you how to write a press release that gets picked up by journalists as well as best practices to adhere to when you’re making your pitch.

Charitable initiatives are a great way to show your audience that you care about more than just money. The press release should give customers and the public a glimpse into your company’s culture. Your goal is to share high-level information about the work being done and rally others to contribute to your cause.

A boilerplate is essentially an “about us” section for the company. It is a brief paragraph (100 words or less) that focuses on the company’s history and what it does. The boilerplate is often separated from the main press release copy using a separate header.

Press releases are a crucial aspect of a public relations strategy. A steady flow of information from your company (especially positive news) helps you stay relevant and attract potential customers.

When two organizations join forces, you can send a press release to explain why the partnership was formed and how it benefits both customer bases.Â

Reporters don’t have time to sift through fluffy background information to find the facts. Keep your press release short and sweet. Typically, your press release should be around 250 words but no longer than 500 words.

In 2019, 60.74% of 37,748 analyzed press releases were sent using a wire service. A wire service ensures that every major outlet shares your news. Most wire services can share your news with over 30,000-100,000 journalists and bloggers in hundreds of countries.Â

Charitable initiatives are a great way to show your audience that you care about more than just money. The press release should give customers and the public a glimpse into your company’s culture. Your goal is to share high-level information about the work being done and rally others to contribute to your cause.

Press releases aren’t always self-promotional. An excellent PR campaign offers the opportunity to brand as an industry authority. You share unique insight that positions you as a thought leader. With time, your brand can develop credibility as you build awareness and trust with your target audience.

In this section ... Installing smoke alarms in every bedroom, outside each separate sleeping area, and on every level of a home — including the basement — is a ...

A call-to-action (CTA) encourages readers to take action. Here, action could be visiting a landing page on your website.

One double clip to connect to a one-inch ball. GoPro Mount; Allen Wrench; Lanyard; Lights and camera not included. Can be used with GoPro® cameras. Additional ...