———. 2020d. Charleston County Replaces Dispatch System with New Improved Technology. RapidDeploy (blog), January 7. https://www.rapiddeploy.com/blog/charlestoncounty [accessed June 5, 2020].

Light, Ben, Jean Burgess, and Stefanie Duguay. 2016. The Walkthrough Method: An Approach to the Study of Apps. New Media & Society 20 (3): 881–900.

Whalen, Jack. 1996. A Technology of Order Production: Computer-Aided Dispatch in Public Safety Communications. In Situated Order: Studies in the Social Organization of Talk and Embodied Action, edited by Paul ten Have and George Psathas, 187–230. Washington, DC: University Press of America.

———. 2019c. Voice Activation Feature That Saves Lives and Improves Officer Safety. RapidDeploy (blog), October 24. https://www.rapiddeploy.com/blog/voice-activated [accessed June 5, 2020].

This article analyzes the increasing articulation between third-party software and emergency infrastructures through a focus on the computer-assisted dispatch system RapidDeploy, which purports to help 9-1-1 responders more accurately and efficiently respond to emergency situations. We build from research that focuses on overlaps between surveillance and emergency response to demonstrate how large-scale data mining practices—in particular, location extraction—are repurposed as beneficial, if not life-saving, measures. In focusing on the capacity to extract and analyze location in the name of public good, we discursively analyze how RapidDeploy’s official company blog constructs the benevolence of data collection. We then demonstrate how these viewpoints are reproduced in the news reports in one city—Charleston, South Carolina—where RapidDeploy has formally partnered with emergency response services. This analysis is used to demonstrate how words like “data” and “cloud” continue to be used as vague buzzwords for companies situated at the intersections of surveillance and civic function, and to argue for greater attention to how the trend towards platformization continues to blur the relationships between surveillance and emergency response systems. This case study examines the public face of this company and, as such, analyzes the language used to gain public assent for the software and its function.

Hall, Rachel, Torin Monahan, and Joshua Reeves. 2016. Surveillance and Performance. Surveillance & Society 14 (2): 154–167.

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———. 2019b. Blue-Light Emergency Phones on Campus: Media Infrastructures of Feeling. International Journal of Cultural Studies 22 (4): 499–518.

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James N. Gilmore is an Assistant Professor of media and technology studies in the Department of Communication at Clemson University. He researches the relationships between technology, culture, and daily life.

Gilmore, James N. 2020a. To Affinity and Beyond: Clicking as Communicative Gesture on the Experimentation Platform. Communication, Culture and Critique 13 (3): 333–348.

Allsop, Jon. 2020. America’s Local Newspapers Confront an Apocalypse. Columbia Journalism Review, March 31. https://www.cjr.org/the_media_today/local_news_layoffs_coronavirus.php [accessed December 15, 2020].

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Hall, Rachel. 2015. The Transparent Traveler: The Performance Culture of Airport Security. Durham, NC: Duke University Press.

Mayer-Schönberger, Viktor, and Kenneth Cukier. 2014. Big Data: A Revolution That Will Transform How We Live, Work, and Think. London: John Murray.

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Renaud, Tim. 2020. Charleston County Rolls Out New, Improved Tech for 911 Dispatch Center. Count on News 2, January 8. https://www.counton2.com/news/local-news/charleston-county-news/charleston-county-rolls-our-new-improved-tech-for-911-dispatch-center/ [accessed June 5, 2020].

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Morris, Jeremy Wade. 2015. Curation by Code: Infomediaries and the Data Mining of Taste. European Journal of Cultural Studies 18 (4-5): 446–463.

Van Dijck, José. 2014. Datafication, Dataism and Dataveillance: Big Data between Scientific Paradigm and Ideology. Surveillance & Society 12 (2): 197–208.

Ellcessor, Elizabeth. 2019a. Call If You Can, Text If You Can’t: A Dismediation of U.S. Emergency Communication Infrastructure. International Journal of Communication 13: 4487–4506.

Dillane, Matt. 2020. Charleston County Upgrades Dispatch System with New Platform. ABC News 4, January 7. https://abcnews4.com/news/local/charleston-county-upgrades-dispatch-system-with-new-platform [accessed June 5, 2020].

———. 2020e. Success Story: First Responders Credit RadiusPlus for Increasing Location Accuracy and Reduced Response Times. RapidDeploy (blog), March 18. https://www.rapiddeploy.com/blog/customer-story-radius-plus-mapping-saves-an-individual-from-possible-death [accessed June 5, 2020].

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———. 2014. Communicating through location: The Understood Meaning of the Foursquare Check-in. Journal of Computer-Mediated Communication 19 (4): 890–905.

———. 2019a. Dispatching from the Cloud: How the Digital Transformation of 9-1-1 Makes Communities Safer. RapidDeploy (blog), January 15. https://www.rapiddeploy.com/blog/dispatching-from-the-cloud-how-the-digital-transformation-of-9-1-1-makes-communities-safer [accessed June 5, 2020].

Srinivasan, Janaki, Megan Finn, and Morgan Ames. 2017. Information Determinism: The Consequences of Faith in Information. The Information Society 33 (1): 13–22.

———. 2020b. Securing the Kids: Geofencing and Child Wearables. Convergence: The International Journal of Research into New Media Technologies 26 (5-6): 1333–1346.

Pickren, Graham. 2018. “The Global Assemblage of Digital Flow”: Critical Data Studies and the Infrastructures of Computing. Progress in Human Geography 42 (2): 225–243.

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Gilmore, James N., and Bailey Troutman. 2020. Articulating Infrastructure to Water: Agri-Culture and Google’s South Carolina Data Center. International Journal of Cultural Studies 23 (6): 916–931.

———. 2019b. Sarasota County Selects RapidDeploy for Future-Proof Cloud Aided Dispatch Solution. RapidDeploy (blog), August 29. https://www.rapiddeploy.com/blog/sarasota-county-announcement [accessed June 5, 2020].

Radio Resource International. 2018. S.C. 9-1-1 Center Explores Social Media to Improve Operations. Radio Resource International, November 5. https://www.rrmediagroup.com/News/NewsDetails/NewsID/17575#.XAe-miPyBo0.email [accessed June 8, 2020].

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Saker, Michael, and Leighton Evans. 2016. Everyday Life and Locative Play: An Exploration of Foursquare and Playful Engagements with Space and Place. Media, Culture and Society 38 (8): 1169–1183.

Van Dijck, José, Thomas Poell, and Martijn de Waal. 2018. The Platform Society: Public Values in a Connective World. New York: Oxford University Press.

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Peters, John Durham. 2015. The Marvelous Clouds: Towards an Elemental Philosophy of Media. Chicago, IL: University of Chicago Press.

Fuqua, Jason. 2020. Manatee County Procures RapidDeploy Radius Plus Mapping for Next Generation 9-1-1 Situational Awareness. RapidDeploy (blog), February 14. https://www.rapiddeploy.com/blog/manatee-county [accessed June 5, 2020].

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Barreneche, Carlos, and Rowan Wilken. 2015. Platform Specificity and the Politics of Location Extraction. European Journal of Cultural Studies 18 (4–5): 497–513.

Chambers, Ryan. 2019. The Calue of the “One” in 9-1-1. RapidDeploy (blog), April 15. https://www.rapiddeploy.com/blog/npstw [accessed June 5, 2020].

Vargas, Alberto. 2020. It’s Time for Public Safety to Get More Value from Its Data. RapidDeploy (blog), January 21. https://www.rapiddeploy.com/blog/value-from-data [accessed June 5, 2020].

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Moran, J. and Layne, K. 1988. Enhanced 9-1-1/CAD (Computer Assisted Dispatch): Interfacing New Technology to Fight Crime. Police Chief 55 (8): 25–29.

Hasinoff, Amy Adele. 2017. Where Are You? Location Tracking and the Promise of Child Safety. Television & New Media 18 (6): 496–512.

Phillips, David. 2005. Texas 9-1-1: Emergency Telecommunications and the Genesis of Surveillance Infrastructure. Telecommunications Policy 29: 843–856.

Algatt, Jamie. 2020. RapidDeploy’s New Native Mobile Applications Ring in New Era for First Responders. RapidDeploy (blog), January 16. https://www.rapiddeploy.com/blog/new-rapiddeploy-native-app [accessed June 5, 2020].